Monday, April 18, 2005
gaming hardware becomes subsidized by advertising
according to ign, gizmondo, the handheld that you never hear about, it about to relaunch with a new model. the new model will carry a price of £129, which is approximately a £100 savings off the previous model.
you still get the same full featured gaming device, however, ads will be streamed to your device based on your customer profile.
yes, this is advergaming to the next level, however, is it really any different then what the folks at massive are doing as they lock up publishing partners to stream ads into games purchased by gamers (although, their customer data is currently anonymous).
what is the next generation of xbox live to bring?
you still get the same full featured gaming device, however, ads will be streamed to your device based on your customer profile.
yes, this is advergaming to the next level, however, is it really any different then what the folks at massive are doing as they lock up publishing partners to stream ads into games purchased by gamers (although, their customer data is currently anonymous).
what is the next generation of xbox live to bring?
# posted by Chad Stoller @ 9:39 PM 
